About Love on Haight
San Francisco's World-Famous Tie-Dye Shop 🌈
Haight-Ashbury • PIER 39 • San Francisco, California
Love on Haight is a San Francisco Legacy Business, artist collective, clothing brand and one of the world's most famous tie-dye shops, born in the heart of legendary Haight-Ashbury.
Our flagship at 1400 Haight Street, on the corner of Haight & Masonic, has been home to tie-dye, wearable art and counterculture for more than 30 years. Read our history →
Today, Love on Haight works with more than 200 artists and makers, including approximately 120 tie-dye artists, while designing and producing much of our own clothing right here in California. Meet the artists →
We're colorful.
We're independent.
We're a little weird.
And we're VERY San Francisco.
More Than a Tie-Dye Store
Walk through our doors and you'll quickly realize this isn't your average clothing shop.
Love on Haight is an artist collective filled with handmade, independently designed, small-batch and one-of-a-kind wearable art.
We work with tie-dye artists, painters, illustrators, designers, sewists, makers and wonderfully creative humans from San Francisco and around the country.
Some pieces can be recreated.
Some will never exist again.
That's part of the magic.
We believe the people who make art deserve more than exposure.
Artists deserve to make a living from their art.
Every purchase at Love on Haight helps support that creative ecosystem. Shop the collective →
Designed by Us. Made in California. Tied with Love.
Love on Haight has grown from a retailer into a clothing brand and manufacturer.
We work with California cut-and-sew houses — including production partners right here in San Francisco — to create many of our garments from the fabric up.
Those garments then become canvases for our incredible tie-dye artists and other visual artists.
Today, nearly half of what you'll find inside Love on Haight is designed by us. Shop Love on Haight Designs →
That means when you shop Love on Haight, you're not just supporting our stores.
You're supporting artists, independent makers, sewing professionals, local manufacturing and creative jobs.
More Than 30 Years on Haight Street
Our story began in 1992 with Positively Haight Street, founded by tie-dye artist Jim Preston.
The shop moved to our current corner at Haight & Masonic in 1998, became Jammin on Haight in 2012 and, in 2017, became Love on Haight under owner Sunshine “Sunny” Powers.
Our full name today —
Love on Haight “Always Positively Haight Street”
— honors every chapter of that history.
In 2023, Love on Haight was officially recognized as a San Francisco Legacy Business, celebrating our longstanding contribution to the cultural fabric of the city.
Read the History of Love on Haight →
Keeping Haight-Ashbury Colorful
Haight-Ashbury changed the world.
The music, art, activism, fashion and counterculture that exploded from these streets during the 1960s influenced generations around the globe.
But we don't believe Haight-Ashbury should simply become a museum of what happened here in 1967.
We want artists creating here today.
We want independent businesses here.
We want music.
We want weirdness.
We want color.
We want the next generation to have their own stories about what happened on Haight Street.
Love on Haight is dedicated to helping preserve the color, creativity, consciousness and independent spirit that made this neighborhood famous while helping it evolve for the future.
Community Is Part of Our Business Model
For us, community isn't a marketing campaign.
It's part of why Love on Haight exists.
Over the years, Love on Haight and Sunshine Powers have supported organizations serving homeless youth, organized enormous donation drives for communities affected by Northern California wildfires, maintained community resources and used our storefront and platform to advocate for Haight-Ashbury and San Francisco's independent small businesses.
In 2017, Love on Haight became a major donation collection center following the devastating Northern California wildfires, helping send more than 150 truckloads of donated goods to affected communities.
Our community work has been recognized by local, state and federal government leaders.
Because we believe the best way to do business is to help the community around you.
It's so much better when we do it together.
Art Is Therapy
In 2022, Love on Haight founded Colors of Love, a tie-dye education initiative based on a very simple belief:
ART IS THERAPY.
Creating art can bring people together, build confidence, create opportunities and sometimes simply make a difficult day a little brighter.
That's worth doing.
From Haight Street to PIER 39
In 2026, something BIG happened.
Love on Haight opened its second San Francisco location at PIER 39.
Our Tie-Dye Outpost by the Bay brings a little Haight-Ashbury color, wearable art and psychedelic fashion to San Francisco's waterfront.
Our PIER 39 grand opening during the PIER's Summer of Love Weekend included live music, a psychedelic tie-dye fashion show and a New Orleans-style second line through the PIER. See how the Grand Opening went →
Two very different San Francisco neighborhoods.
One wonderfully colorful Love on Haight.
Visit Love on Haight at PIER 39 →
Forever Grateful
In 2026, Love on Haight also joined Forever Grateful, a major celebration of the art, music, history and community surrounding the Grateful Dead.
Love on Haight is helping create and operate the retail and merchandise experience for Forever Grateful at Golden Gate Park, connecting our artist community and decades of Haight-Ashbury retail experience with a project celebrating one of the most important pieces of San Francisco's cultural history.
For a little tie-dye shop whose story began in Haight-Ashbury in 1992, that's a pretty incredible full-circle moment.
A Little Rainbow Shop Seen Around the World
Over the years, Love on Haight, Sunshine Powers, our artists, our clothing and even our psychedelic storefront have appeared in media around the world.
We've been featured by Associated Press, INSIDER, PEOPLE, Vanity Fair, NPR, Qantas, British Airways, Visit California, Time Out, the San Francisco Chronicle, SFGATE, ABC7, CBS and many more.
Visitors from around the world walk through our doors every day looking for tie-dye, psychedelic fashion, Grateful Dead culture, wearable art and a little piece of Haight-Ashbury.
We're incredibly grateful that this colorful little corner has become a San Francisco destination.
Explore Love on Haight Press & Media →
Come Find the Rainbow 🌈
Visit our original flagship in Haight-Ashbury or our PIER 39 Tie-Dye Outpost by the Bay. Hours & directions →
Come for the tie-dye.
Discover an artist.
Find something you can't find anywhere else.
Wear something that makes you HAPPY.
And take a little of the love, color and magic of San Francisco home with you.
LOVE ON HAIGHT
Always Positively Haight Street.
LOVE IS THE ANSWER. 🌈
Keep Exploring Love on Haight
Our History • About Sunshine Powers • Meet the Artists • Press & Media • Visit Us
Shop Tiedye • Hippie Clothing • Couture Hippie • Grateful Dead • Love on Haight Designs
